T-Edward

T-Edward offers clients consulting services that increase efficiency and productivity via cloud technologies.

T-Edward

T-Edward offers clients consulting services that increase efficiency and productivity via cloud technologies.
Challenge
With deep experience in Finance, HR, Operations, Strategic Planning, IT and the Cloud, T-Edward needed a website update that conveyed modern, tech-forward services to Fortune 500 and private equity-backed companies.
Solution
Typical viewers of the site include IT managers, CFOs and CXOs: all very tech-savvy. Keeping this audience in mind, a very straightforward design architecture was created that gives sectioned information with easy to read headlines and icons. At the bottom of each page is a consistent “Let’s Talk” call-to-action banner area to drive viewers into making contact. Animations throughout the site encourage viewers to keep scrolling to gain information, and clear navigation allows easy accessibility to any area of the site.
Result
Viewers and clients have mentioned that the new site is “more up to date”, “cleaner” and “easy to navigate”: all good comments from an audience that prefers their information to be efficiently presented.
project details

CycleHealth

CycleHealth offers fitness challenges, programs and adventure races targeted to kids that keep them motivated year-round, inspiring a new cycle of health in America. Website appeals to CycleHealth’s two target markets: kids and health-care leaders.

CycleHealth

CycleHealth offers fitness challenges, programs and adventure races targeted to kids that keep them motivated year-round, inspiring a new cycle of health in America. Website appeals to CycleHealth’s two target markets: kids and health-care leaders.
Challenge
CycleHealth needed a website that communicated core benefits to doctors, teachers and parents, as well as get kids pumped about events and programs.
Solution
Stylized, full-screen photography shows kids active in races. Bold headlines clearly and concisely communicate each page focus, with pull-down information tabs and easy navigation organizing information.
Result
Doctors, corporate sponsors, parents and kids are all enthusiastic about the new website, and CycleHealth continues to grow in race participants, as well as doctor and sponsorship partners.
project details

Melgeorge’s Resort

Melgeorge’s Resort has a long history as a year-round vacation destination offering prime fishing as well as many other outdoor activities. Updated design and photography showcase the resort’s amenities while giving visitors a glimpse into the wide range of lodging available.

Melgeorge’s Resort

Melgeorge’s Resort has a long history as a year-round vacation destination offering prime fishing as well as many other outdoor activities. Updated design and photography showcase the resort’s amenities while giving visitors a glimpse into the wide range of lodging available.
Challenge
Melgeorge’s Resort has been family owned for over 70 years, and offers it’s guests friendly, personalized service. The resort is located on the shores of Elephant Lake, which boasts some of the best fishing in the state. New website needed to convey these areas of focus, while creating an easy way for people to make reservations.
Solution
All new photography of the resort and surrounding area attractions inspire guests that they will have a great vacation with many choices of activities. A lodging map neatly features all the cabins on resort grounds and create links showcasing details of each. A “contact us!” tab allows visitors an always accessible, easy link to ask questions or make reservations. Overall, the website uses a rustic, natural feel that shows the genuine personality of the resort and owners.
Result
Guests of the resort have commented to the owners that they love the Lodging Map feature of the website that allows them to easily choose cabins. The Photos page is a big hit that shows vacation highlights and area attractions, and the owners feel they have a website that represents their unique personality.
project details

PFH Hair Salon

Combining high-end hair styling with improv-level humor, PFH offers its clients a unique experience. Website redesign plays to this blend of beauty industry knowledge and humor with tongue-in-cheek copy and photography.

PFH Hair Salon

Combining high-end hair styling with improv-level humor, PFH offers its clients a unique experience. Website redesign plays to this blend of beauty industry knowledge and humor with tongue-in-cheek copy and photography.
Challenge
PFH needed a redesign to their website that conveyed their 20+ years of industry knowledge and experience, while also staying true to the owner’s unique level of humor.
Solution
A black color pallet and black and white photography convey upscale beauty industry tones at first glance, but a closer look reveals unexpected humorous poses and quotes to reflect that PFH offers top quality without taking themselves too seriously. Testimonial quotes from clients are positioned throughout the site to convey credibility, and “new products” and “trends” pages were added to convey to clients that PFH is relevant and on-trend.
Result
Clients have commented that the website tones really nail the personality and level of quality PFH offers. PFH has recently expanded to a new salon and business is booming, with increasing new client referrals.
project details

OmMotion Yoga Studio

OmMotion Yoga Studio is dedicated to the timeless practice of Ashtanga Yoga. Classes are offered in a warm and intimate environment, with lots of personal attention by instructors. The site uses rich tones and classic photography to convey the studio’s ideals.

OmMotion Yoga Studio

OmMotion Yoga Studio is dedicated to the timeless practice of Ashtanga Yoga. Classes are offered in a warm and intimate environment, with lots of personal attention by instructors. The site uses rich tones and classic photography to convey the studio’s ideals.
Challenge
OmMotion’s client base is interested in authentic yoga, and values smaller class sizes that allow more personalized instruction. The website needed to convey these ideals to existing students to inspire attendance, as well as inspire new prospective students to attend class.
Solution
A deep color pallet throughout the site gives a feeling of richness, warmth and calm; central to what OmMotion offers. Black and white photography of students practicing speaks to the timeless style of yoga OmMotion teaches, and plays to its authentic nature. A video section in the ‘about’ page demonstrates a portion of the practice, aimed at showing newer students a real depiction of some of the poses taught. Also included in the video section are a series of interviews with instructors on the benefits of yoga. Testimonial quotes by existing students are peppered throughout the site, giving prospective new students a feel for what the studio is about.
Result
Existing students feel a connection to OmMotion through the inspiring images and tones, and have passed on the site to others, recommending the studio. Since the site launch, OmMotion has noticed an increase in new student referrals and inquiries.
project details

Mission Animal Hospital

Mission Animal Hospital is a contemporary clinic that provides quality veterinary services to pets of clients from all income levels. This cleanly styled site conveys the attributes of a modern care facility while using a compassionate and approachable tone.

Mission Animal Hospital

Mission Animal Hospital is a contemporary clinic that provides quality veterinary services to pets of clients from all income levels. This cleanly styled site conveys the attributes of a modern care facility while using a compassionate and approachable tone.
Challenge
With many different content focuses such as multiple payment options, modern care choices and a client resource library, Mission Animal Hospital wanted a website that communicated information clearly as well as conveyed their ideals. They also needed a dependable and thorough form page where new clients could send information about their pets as well as easily contact the clinic for questions, advice or to schedule appointments.
Solution
Homepage pet image is eye catching and plays to the headline of catering to all clients while giving an emotional connection. 3 sub headlines positioned below efficiently speak to main attributes of the clinic, and include call-to-action buttons leading to interior site pages. Information within the site is divided up into similar columns for easy navigation. The site is designed to work equally well across multiple device sizes for usability whether clients are at their home computer or checking the site from their phones.
Result
Staff and clients alike are enthusiastic about the website and Mission Animal Hospital continues to grow, gaining new clients regularly.
project details

Magnus Wellness

With a focus on healthy, balanced lifestyle medicine and treatments, Magnus Wellness website exudes a calm feel to new and existing clients.

Magnus Wellness

With a focus on healthy, balanced lifestyle medicine and treatments, Magnus Wellness website exudes a calm feel to new and existing clients.
Challenge
Magnus Wellness offers clients acupuncture, Asian Bodywork, nutrition services and a multitude of other therapies all designed to increase health and well being. The owner needed a website that kept services information organized and accessible, as well as efficient ways for regular clients to quickly and easily schedule appointments. Many new prospective clients unfamiliar with acupuncture are hesitant about treatments; the site also needed to convey the end benefit of calm wellness and create a sense of trust.
Solution
A calming, motion-color-field at the top of the HOME page draws attention to a rotating list of client testimonials that build trust that Magnus Wellness is a clinic with a credible reputation. Headline “Be Well.” immediately states the end benefit to clients, and an “Appointments Quick Links” tab reveals information and links to quickly schedule appointments. Throughout the site, information is organized using pull-down tabs, making details about each subject accessible on an as-interested basis.
Result
The Magnus Wellness website has generated a lot of new interest in the clinic, with prospective clients able to get a feel for what the clinic offers. Existing clients are able to quickly and easily schedule repeat appointments, as well as explore information about new treatments and services.
project details

Q Bodyworks

Q Bodyworks offers clients increased well-being through Myofacial Release, a form of deep-tissue bodywork that gives therapeutic and long lasting results.

Q Bodyworks

Q Bodyworks offers clients increased well-being through Myofacial Release, a form of deep-tissue bodywork that gives therapeutic and long lasting results.
Challenge
Q Bodyworks needed a website design that spoke to the owner’s approach to this form of body healing: bright, restorative and fresh.
Solution
A bright orange color pallet was used to convey increased energy and health, but also to stand apart from many other health-field websites that use common white-toned color pallets. Bright, sunlit photography of the owner and practice gives clients a feel for what they can expect by showing actual treatments in progress. A robust FAQ page and NEWS page is a warehouse of well-organized information about Myofacial Release that gives new clients a good understanding of the benefits they can achieve through appointments.
Result
With a website that matches the owners personality and approach, Q Bodyworks gains new clients regularly, and many pass on the website to friends and family.
project details

Hedstrom Basketball

Hedstrom Basketball is a private basketball coaching program for kids grade-school through high-school interested in bringing their skills up to a very high competitive level. The branding and website build were targeted towards this audience.

Hedstrom Basketball

Hedstrom Basketball is a private basketball coaching program for kids grade-school through high-school interested in bringing their skills up to a very high competitive level. The branding and website build were targeted towards this audience.
Challenge
Coaching sessions for Hedstrom Basketball are generally scheduled based on coaching availability, cater to groups of students with changing schedules, and are held at various changing locations. Client needed a mobile-focused site that could easily convey changing information to people on-the-go. Additionally, the site needed to give a clear overview of the coaching program and create interest with new student athletes.
Solution
Website layout is focused on easily navigable information that includes most-often used icon links that are positioned front and center, top of page for efficient usability. A photo and video page aids in creating interest and conveying high-end coaching to new athletes and their parents.
Result
Client’s workload was dramatically reduced with features such as a centralized schedule that can be updated on the fly. The tone and usability of the website created new interest among student athletes, as well as a clear overview of the coaching program for their parents, and business is flourishing.
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